Thursday, June 10, 2010

Sappi Awards



The Sappi International Printers of the Year Awards, the world’s most prestigious honours in recognition of excellence in print, were held this year at the Museum of Contemporary Art in Sydney on May 13 and attracted over 1,600 elite entries.

The Sappi awards were established thirty years ago and are awarded every two years by an international panel of adjudicators who are selected in conjunction with globally recognised print federations to ensure complete impartiality and the broadest spectrum of technical expertise in print.

The Trivett issue of Body of Work won the Silver Medal for its region in 2010 (Gold to a Magazine in Asia). The region consists of Asia (including China, Singapore, India, Thailand, Japan, Philippines and Indonesia), Oceania, Central and South America.

According to Sappi, judging criteria for the awards are rigorous with judges examining entries for technical proficiency, overall impact, degree of difficulty involved in the printing process and the quality of the finishing. This year marks the fourth successive time that a Body of Work magazine has been entered in these coveted Awards and on each occasion has won either a gold or silver award making this title probably the most consistent award winner.

The Trivett edition of Body of Work, which most people agree is the best so far, features Rolls-Royce, Bentley, Aston Martin, Lotus and Porsche. It was designed and produced for Trivett by Armstrong Miller+McLaren and printed by Sydney Allen. Major features of this outstanding publication are the imaginative special effects by Allkotes and the beautiful sculptured embossing by Avon Graphics. It is the only magazine of its kind produced for an individual car distributor.

The extremely high standard of reproduction highlights the original photography of Bob and Michael Armstrong and Peter Lik. Every component works seamlessly together to create the perfect result from the creative styling and modelling of Swarna Taylor, Kazzie Mahina and Hannah Fraser to the intricate photo masking by Michael Armstrong.

Design is currently underway for a version of this magazine to be produced for the new Apple iPad. This ground breaking iPad publication will be fully interactive and contain HD videos. For more information about the Trivett Body of Work, and previous issues, see www.bodyofwork.com.au